Organic Meadow's 25th Anniversary Celebrated in The Toronto Sun

May 9, 2014

Organic Meadow's 25th Anniversary Celebrated in The Toronto Sun

Take a photo with the Clydesdales

Grocery Gossip

  By Rita DeMontis, Toronto Sun

First Posted : Friday, May 9, 2014 12:30 AM EDT


The famous Budweiser Clydesdales will be in Toronto this weekend at Rogers Centre and Queens Quay. Bring your camera for a selfie with one of these magnificent beasts!


From birthday celebrations to the arrival of famous horses to Oprah’s new tea, it’s all here and all delicious!

CELEBRATING THE CLYDESDALES: My idea of the best mental health break is googling the different Budweiser Clydesdales commercials and enjoying the storyline — from puppies who fall in love with horses to donkeys who aspire to be Clydesdales, these commercials are a guilty pleasure for me. So I was thrilled to hear the famous horses are coming to town, celebrating their 81st anniversary as one of the most iconic symbols for Anheuser-Busch brewing company. Made famous by numerous advertisements — including this year’s Super Bowl spot Puppy Love — Duke, Captain, Mark, Bud and the rest of the team of Budweiser Clydesdales will make free public appearances in Toronto this weekend to celebrate the anniversary.

So here’s your chance to get up close to these magnificent beasts. On Saturday, May 10, the Budweiser Clydesdales will be on display at Rogers Centre across from Gate 9 at 10 a.m. until 1 p.m. On Sunday, May 11, they will appear at the Queens Quay LCBO parking lot from noon until 2 p.m. The public is invited to take photographs with the Clydesdales team and talk to their handlers at both appearances.

BIRTHDAY GREETINGS FOR FAMED FARMER-OWNED CO-OPERATIVE: Organic Meadow, Canada’s oldest organic dairy co-operative and leading organic dairy brand, celebrates its 25th anniversary this year. This iconic co-operative began in 1989, when a group of six farmers gathered around a kitchen table in Durham with a vision of building a sustainable system to make wholesome food accessible to Canadians. Today, that small farmer’s co-operative, under its brand name Organic Meadow, has grown, offering more than 90 organic products at grocery stores across the country, including organic milk, cream, cheese, yogurt, butter, eggs and ice cream.

“For 25 years we’ve done things the right way,” says Don Rees, CEO, Organic Meadow. “It started with building the raw milk supply, then creating an iconic brand and finally taking the leap into manufacturing by building our own plant.”

As the category evolved, Organic Meadow has prospered through focusing on growing the organic category from the farm gate level. Today, its farms supply over 80% of all organic milk in Ontario, with its family farms producing over 20 million litres of milk every year.

“To our farmers, the brand is a source of pride,” says Michelle Schmidt, marketing manager, Organic Meadow. “It represents family tradition that for some has been passed down from generation to generation.”

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Farm-Made Peach Frozen Yogurt: Take advantage of this summer’s organic bounty from the local farmers’ market. Try this simple and delicious recipe, courtesy of Deb Vice, an Organic Meadow farmer.

1½ cups (375 ml) Organic Meadow 2% plain Greek yogurt

2 cups (250ml) frozen peaches, organic preferred

1 tsp. (5ml) pure vanilla

1-2 tsp. (5-10 ml) cane sugar (optional)

Combine all ingredients in a blender. Blend for 30 seconds on low speed. Pour mixture back into yogurt container, or any freezer-grade container with a lid. Freeze for 2-3 hours to desired texture.

Garnish with a fresh peach. Serves 6.

Did You Know

Organic farmers regularly ‘scuffle’. Scuffling is the shallow cultivation to get rid of the weeds.

Bring to the Table

Creamy and delicious!

Creamy and delicious!

Organic Meadow Butter is made the old fashioned way without any colours, additives and preservatives. Read more »

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