Organic Meadow Ramps up Production of its Line of Premium Ice Creams for Summer 2010

March 10, 2010

Organic Meadow Ramps up Production of its Line of Premium Ice Creams for Summer 2010

 

(Guelph) – Organic Meadow (OM) announced today the ramping-up of production of their line of 2010 premium ice cream increasing market coverage for the upcoming peak summer season. Production will gradually increase to levels that will ensure OM is able to sustain full national distribution of all sizes and flavours as the summer sales season heats up.

"Organic Meadow ice cream has been so successful that last year we launched three new SKU’s and have a couple more ideas that may hit before too long," said Steve Cavell, CEO, Organic Meadow Inc. "We’re anticipating even greater demand this year, and we’re growing to meet that demand."

Organic Meadow flavours of Vanilla, Strawberry and Chocolate are available in 946 ml containers and remain market staples. Organic Meadow Vanilla Swirl, Caramel Swirl and Chocolate Swirl along with the more recently introduced flavours Raspberry Chocolate Chunk, Coffee Crème and Praline Dream are available in a 473 ml package.

Both the ice cream and packaging as well are recent launches. The packaging has been re-designed with new graphics introduced just last year, easily-found flavours, vibrant colours and the familiar red, yellow and blue Organic Meadow logo.

Organic Meadow ice cream has become one of Canada’s best-tasting favourites because it’s made with the same delicious organic cream that more Canadians are enjoying coast to coast. Organic Meadow ice cream gains its premium texture by reducing ‘over-run’ - the industry standard for measuring the amount of air added to make any ice cream product. All of the added inclusions are certified organic too which just makes them all that much better.

Organic Meadow Inc. is the administration and marketing organization owned by Organic Meadow Co-operative Inc. that’s comprised of over a hundred Ontario farm families. More than 60 Organic Meadow products are available at a thousand grocery and specialty food stores across Canada. Organic Meadow – Food Created with Nature’s Approval.   

Media Contact:

David Holmes – 416-628-5605 

 

 

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